We’re proud of being a New Zealand company and do what we can to support other local owner-operators. We have a lot of talent on our doorstep, including all of our brand and creative services, recruitment agents, chemists and laboratories that help us formulate, distribution partners, freight logistics.
Being a small company, we’re nimble and can actively seek to improve the sustainability of our packaging. Our focus is on material stability, sustainability of production, ease of re-use and recycling.
Our new tubes are now I'm Green verified, made from Sugarcane, a renewable resource.
Boxed packaging is fully recyclable and biodegradable and comes with FSC certification, meaning the pulps used are from managed forests.
We're proud to say that many of our bottles are now being made from 100% recycled content.
We aim to make simple and effective products with the fewest, and cleanest ingredients. We also formulate locally, in Auckland, so we can regularly test and manage quality.
While we look to be ‘natural’, we also evaluate effectiveness, stability, affect on skin and the impact on the environment through harvesting and processing raw ingredients. The result is a mix of high quality botanical and formulated ingredients. We are primarily a fragrance company. Where possible, we find our botanicals as close to home as we can.